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Silva Screen Records Select MPP To Power Online eCommerce

Silva Screen Records Group, one of the U.K.’s most renowned names in film music, has selected MPP to power its online eCommerce platform. Silva Screen has opted to utilise MPP’s iShop Professional and iShop Mobile services to sell a combination of physical, digital and mobile products.

iShop gives Silva Screen a multitude of exciting functionality, including customer wish-lists, multi-currency, Paypal payments, eWallet capabilities and loyalty credits, which reward customers for purchasing from the site and encourage additional shopping. The shop can be found at http://www.silvascreen.co.uk.

Reynold D’Silva, Silva Screen’s Managing Director said: “The decision to use MPP’s iShop services was taken due to its vast eCommerce expertise and experience in the music and media sectors. Its client list speaks for itself and iShop is extremely flexible enabling Silva Screen to offer everything from CD’s to digital albums and ringtones to our customers all over the world. The mobile angle means we can now sell products through a whole new channel.”

Paul Johnson, CEO at MPP comments: “We are extremely delighted to be working with Silva Screen Records Group. The iShop products are ideal as they allow proven functionality to be embedded into online stores, giving consumers the benefit of purchasing any type of product with ease. MPP look forward to a long and successful partnership with such a highly regarded company in the UK.”

About iShop
iShop provides a complete hosted and managed physical and digital store solution and is designed to Silva Screen’s look and feel. iShop is equipped with search, navigation, basket and checkout tools for the purchase of any type of physical, digital, mobile or subscription based product or service. This means Silva Screen can add any combination of products (video, music download, CD, ringtone or fan club membership, etc) and pay for them all in one simple checkout process. MPP will deliver the music or video download to the consumer’s desktop, a ringtone / game / wallpaper to their mobile phone, a digitised video clip to the fan’s email inbox, subscribe the consumer to an online premium content service. Products can be purchased using a variety of payment mechanisms including credit/debit card, Reverse Bill SMS and Paypal.

iShop provides all payment, shopping cart and physical/digital content management modules. Silva Screen’s staff manage products from the MPP Management console, gaining access with a username and password. Silva Screen are able to upload content 24/7 via MPP’s easy-to-use web-interface where all physical, mobile and digital products are managed such as editing product information, loading digital content, amending pricing, adding/editing categories within the store, availability, postage rules and so on.

iShop Mobile makes it possible for consumers to capitalise ‘on the moment’ when consumers first see or hear an advertisement; and when they are most likely to respond to it. Consumers can directly interact with the advert by sending one simple text message to a mobile shortcode to initiate the shopping process via a mobile internet (WAP) site.

Purchase is simple and future shopping is encouraged with a password system making one-click transactions possible and repeat transactions in seconds. The fast-buy functionality enables music fans to simply click a “buy now” button on the site, and for the product to be purchased from their account. No forms to fill in, no credit card details to add, no text to send. One click and the product is purchased and made available for download, delivered to the mobile device or alerts made to suppliers to deliver the physical products.

-- Ends --

For further information, please contact:

Philip Joy at MPP Global Solutions
0870 099 2118 or philip.joy@mppglobal.com

Notes for Editors

About MPP
http://www.mppglobal.com

MPP Global Solutions was established in March 2000 to provide clients with payment and marketing services which use its e-Wallet payment product, micropayment and mobile technology platform. The mobile technology platform consists of SMS, MMS, mCommerce, Mobile/ WAP Site Development and Location Based Services. From this broad range of capability, MPP is able to rapidly deliver off-the-shelf or bespoke applications to its clients.

MPP work with over 50 of the biggest names in UK sport, music, media and entertainment including: broadcasters, content providers, rights holders, media organisations, publishers, sporting governing bodies and Premiership Football Clubs.

About Silva Screen
http://www.silvascreen.co.uk

Since it’s founding in 1986 Silva Screen has released over 400 albums on eight associated labels, covering Original Soundtracks and New Recordings of Classic Film and TV Music, Classical, Opera, Rock, Contemporary Jazz and World Music.

As well as Original Film Soundtracks; Dolby Surround Sound Recordings of collections of Film and Television Music have garnered awards and commendations from all around the world, including the prestigious GRAMOPHONE Award for "Best Film Music Album" - THE LADYKILLERS - in 1996. "No other company produces such consistently fine interpretations of Film Music"
(TOTAL FILM).

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