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Shopping Cart

Shopping cart online shopping functions

Shopping Cart functionality is available within iShop. This replicates the shopping cart functionality found in traditional online shops which sell physical products, and indeed is the 'virtual' equivalent of one found in a high street store! This means your customers can add any combination of digital products (video, audio, mp3, polytone etc) and pay for them all in one simple check-out process.

Not that this means that you are restricted to digital products. The flexibility of iShop allows for any range of products to be handled by the same shopping cart. With an MPP solution, you can just as easily sell a digital music track as you could a music CD - and you can even sell both at the same time! Products can be added to the shopping cart and purchased via a range of payment options including credit/debit card, mobile phone, and PayPal amongst others.

MPP's aim is to provide the most flexible shopping cart service available. We have the ability to ensure that you maximise the revenue through your site by allowing the most straightforward shopping process for your clients. In one simple transaction they will be able to order products of any type. Furthermore, the flexibility of the iShop solution means that the shopping cart functionality can be embedded within your existing site or within a specifically designed and branded standalone service. Our years of experience of SEO (Search Engine Optimisation) will ensure that this site will appear as high up in the search engine rankings as possible meaning more visits to your site.

The use of micropayments means that the shopping cart process can be pushed through much quicker. A customer can purchase service credits for their online eWallet and then purchase physical and digital products via a single click! Furthermore, our iShop Mobile solution provides much the same shopping cart functionality, only directly available from a mobile phone. MPP can provide truly cross-platform commercial solutions.

In short, the MPP shopping cart is the most flexible service available, meaning that there is no limit to the range of products that a customer can purchase. Everything is optimised to ensure the most important thing - more purchases mean more revenue!

What is a Shopping Cart?

A shopping cart is a piece of software that acts as an online store's catalogue and ordering process. Typically, this is the interface between a company's Web site and its deeper infrastructure, allowing consumers to select merchandise; review what they have selected; make necessary modifications or additions; and purchase the merchandise.

They can be sold as independent pieces of software so companies can integrate them into their own unique online solution, or they can be offered as a feature from a service that will create and host a company's e-commerce site.

(Source: Shopping Cart - Webopedia)

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