mCommerce with iShop Mobile
The mobile phone has changed the way we live our lives and this is set to continue. By interacting with your advertising or promotional material on billboards, magazines, newspapers, radio and TV, your customers are now able to not only read about your products or services, but go one stage further and purchase them as well.
With the iShop Mobile mCommerce platform it is possible to capitalise 'on the moment' when consumers first see or hear your advertisement; when they are most likely to respond to it. Consumers can directly interact with you by sending one simple text message to a mobile shortcode to initiate the transaction process and completing the transaction couldn't be easier.
In reality, MPP handle a sequence of events that enables this
to happen:
- MPP receives the inbound text message
- MPP charge the consumer's eWallet by auto-matching the phone
number
- Unusual or repeated orders
- MPP make the order available for fulfilment teams
Purchase Products Anytime, Any Place
With the iShop Mobile mCommerce platform it is possible to capitalise 'on the moment' when
consumers first see or hear your advertisement; and when they are
most likely to respond to it. Consumers can directly interact with
you by sending one simple text message to a mobile shortcode to
initiate the transaction process. And completing the transaction
couldn't be easier.
Potential of mCommerce
More and more companies are waking up to the idea of mCommerce. Obviously, the ability to sell products and content via the web has been exploited for many years. However, it is becoming increasingly difficult to ignore a potential revenue stream that allows customers to purchase your products wherever they may be.
The iShop Mobile mCommerce platform does not distinguish between the type of product that is sold. Indeed, we have worked with companies selling everything from books, clothes and DVDs through to insurance products and digital music and video.
Please contact us to learn more about how MPP can enable you to open up a new revenue stream...
What is mCommerce?
Short for mobile e-commerce, m-commerce is the term used to describe the growing trend of using that interface with wireless devices, such as laptops, handheld computers or mobile phones to initiate or complete online electronic commerce transactions. May also be seen written as M-commerce or mcommerce.
(Source: mCommerce - Webopedia)
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