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From The Anonymous to Converting Consumers: Chris will cover off two consumer types in today’s video, as part of that customer lifecycle journey.

Over the next few weeks, Chris is going to cover the entire customer lifecycle in relation to your entire video monetisation strategy.

Chris will introduce each video from the perspective of the customer in focus in the lifecycle diagram, give insights, functionality and expert views from some of the MPP Global technical team.

Attending IBC? Meet us there! Register for a meeting with Chris on the right hand side.