Posts By: Julian Morelis

Posted by Julian Morelis on Thursday, 29 September 2016

IBC 2016: Maximizing Conversions & Minimizing Churn

IBC 2016 in Amsterdam was an exciting show with plenty of new announcements and advancements across the OTT and TV industry. We also saw interesting discussions surrounding: UHD – with...

Posted by Julian Morelis on Thursday, 25 February 2016

European Payments: How to Support Consumer Habits

In today’s world, where streamline buying journeys and one-click payments are a day to day occurrence, organizations across industries need to have a secure and seamless platform from which to...

Posted by Julian Morelis on Wednesday, 09 December 2015

Personalization and Promotions: Reach Out to Consumers this Holiday Season

Everyone is interested in a good offer. Whether this is a discount on your meal or a reduced rate for an online subscription. With the holiday season upon us everyone...

Posted by Julian Morelis on Tuesday, 24 November 2015

What’s your Black Friday Strategy? Are you Embracing the Opportunities?

There is a misconception that Black Friday only truly pays off for retailers (over £800 million was spent on Black Friday in the UK last year), while in fact, content...

Posted by Julian Morelis on Wednesday, 02 September 2015

The Power of Community: Advantages of Joining Up Paid Content and Social Media Strategies

Digital has forever changed the content industry. While organizations look to embrace paid digital content strategies, there is one key area which also needs considering. Social media networks are growing...

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