MPP Global to Exhibit at NAB Show

Posted by MPP Global on Tuesday, 12 April 2016

MPP Global will be travelling to Las Vegas for NAB Show 2016.

Attendees will find the digital experts on the Microsoft Azure stand (SL6810, South Hall Lower) exhibiting the most innovative technology available to the media and entertainment industry.

Microsoft Relationship & Azure Integration

Microsoft and MPP Global are both leaders in the technology industry, focusing on providing the insight and technology for businesses to develop and adapt to face the challenges of the future.

Microsoft is empowering media and cable companies to deliver new audience experiences with the Azure cloud platform. This collaboration enables MPP Global’s eSuite platform to be available within the Microsoft Azure Marketplace. MPP Global has a strong pedigree in Microsoft technologies, with two recent developments featuring its machine learning and translation services.

With the flexibility to deploy rapidly within any geography, MPP Global will be utilising Azure to provide services in different territories and regions. This functionality will provide the highest availability and lowest latency for the management and processing of subscription billing and recurring payments, which is now critical within the digital and eCommerce market.

Retention & Churn Management

Over the course of the show, the MPP Global team will be showcasing eSuite’s new Retention & Recovery module. The functionality features a range of proactive strategies which minimise customer subscription churn and uses intelligent insight methodology to help recover recurring payment transactions which have initially been declined.

This new addition is providing media companies with that next step in digital strategies by being able to monitor and manage customers likely to churn. It is the latest in a series of enhancements to the only fully integrated cloud platform to identify, engage and monetise digital audiences.

Transforming Business for Media & Entertainment Organisations

In light of the advancements and continued developments, visit the stand to find out how MPP Global and eSuite can support the launch of a whole host of digital subscriptions and services.

The digital experts will share industry insight and knowledge to address:

  • Implementing a meter & decision engine
  • Leveraging digital intelligence
  • Knowing & understanding your audience
  • The role of personalisation & optimisation
  • Pay-per-view & subscription services
  • Creating & adapting innovative services

During the event, the team will also be demonstrating user experiences from clients including Sky, SF Anytime and the Football League, giving attendees a clearer vision of how to engage with audiences and drive revenues.

Get in touch to discuss how MPP Global can support accelerating digital revenues.

 

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