MPP Global Leads The Way In Monetising Digital Content for Clients

MPP Global Posted by MPP Global on Tuesday, 18 January 2011

MPP Global will be exhibiting at the Digital Content Monetisation Conference on 24-26th January at the Millennium Gloucester Hotel in London.

As the leading advanced eCommerce service provider to the TV, film, publishing, entertainment and gaming sectors, MPP Global is already well placed to provide single payment and billing solutions that make it easier for content owners to monetise their digital assets.

MPP Global will be demonstrating how its eWallet single payment solution addresses the key requirements of content owners and how they can generate revenue from digital content online, via mobile phone / tablets and through connected-TV.

In addition, MPP Global has organised daily VOD monetisation demonstrations with Brightcove, which will showcase how MPP Global has embedded elements of its leading eCommerce platform into the Brightcove player. The demonstrations will be held on each of the conference days at 1:30pm.

Paul Johnson, MPP Global’s CEO, said: “The DCM event is the ideal platform for us to showcase our payment solutions. As digital content becomes ubiquitous, in terms of availability across any device or platform, the key issues for content publishers and consumers can be summarized in how simple the payment journey is and which business model will deliver the optimum ROI.”

MPP Global’s eWallet one-click payment solution, similar to an iTunes-style payment account, makes it simple to buy content across any device or platform. In addition, MPP Global’s wide range of payment options give consumers the widest choice of payment types, including credit or debit card, direct debit and mobile billing and in turn give content owners the broadest possible business model to maximise revenue streams from subscriptions, pay-per-view, micropayments, in-app and in-game billing.

Paul added: “At MPP Global we already have a proven track record of providing cloud-based payment platforms for the media industry and our tailored, integrated eCommerce solutions enable content publishers and service providers to rapidly monetise premium content services. MPP Global already helps major broadcasters and publishers such as BSkyB, Sony and News International to monetise their digital content assets and we are looking to demonstrate our capabilities at DCM to delegates.”