Wolves Fans Go Mobile With Wolves TXT

MPP Global Posted by MPP Global on Tuesday, 30 July 2002

Wolves’ fans are now able to keep up to date with the latest developments at their favourite club via text messages.

Warrington Wolves will become one of the first rugby league clubs in the country to allow its fans to keep up to date with the very latest developments inside the club via text messages. The service is the first of many to be introduced by Wolves as they grasp the opportunities afforded by the mobile phone.

Through the service, fans will be kept up to date with vital Wolves stories before they break, direct from their journalist at the training ground and the stadium. This service covers all team, transfer, injury and Club news as well as half time and full time information from both home and away matches. To sign up for Wolves TXT all you have to do is text the words WOLVES ON and send it to the mobile number 82540. (Alerts cost no more than 25p and you can unsubscribe at any time by texting WOLVES FF to 82540).

Wolves Chief Executive Andy Gatcliffe commented, “I think that from a fans point of view this is a great new way to receive the latest Wolves news. Wolves are very pleased to be among the first league clubs to use mobile technology in this way and look forward to introducing new and innovative mobile products to enhance the all round experience for our fans.”

SMS text messaging has seen tremendous growth with June 2002 showing the daily rate almost triple over a two-year period, Britons now send 45 million text messages each day across the four UK GSM network operators compared to just over 32 million sent in June 2001.