MPP Global Joins IMRG to Promote Retail Innovation
MPP Global becomes one of IMRG’s expert members in the retail industry.
MPP Global, the provider of eSuite, an advanced monetization platform to enable subscription business models, has joined IMRG as it continues to grow its insight in the retail sector.
IMRG (Interactive Media in Retail Group) is the UK’s industry association for e-retail. Founded in 2000, the association provides its members an insightful programme of performance benchmarking, data analysis, insight, best practice-sharing and events. IMRG provides intelligence to make better business decisions – keeping up to date with market trends, understanding the implications of legislation and key insights into what truly drives a retailer’s buying decisions.
As a member of the IMRG community, MPP Global are part of a group whose objective is to promote e-Retail, its benefits, its opportunities and how to push the UK forward as a centre of excellence internationally. This community is a significant asset and resource for MPP Global as the company makes a significant move into the retail industry.
MPP Global delivers eSuite, an advanced monetization platform to enable retailers and subscription businesses to deliver recurring revenues and increase customer lifetime value. By providing convenience and discovery to complement existing sales channels, retailers increase revenues and improve customer engagement, both online and instore. eSuite also enables a seamless, white-labeled and highly personalized online customer journey. Depending on project complexity, the platform can be deployed in as little as 1 working day.
Support Retail Innovations & Strategies
MPP Global are working with retailers in the industry as they aim to maintain and grow revenues and this partnership enables the company to continue supporting retail innovations and strategies.
Speaking on the announcement, Paul Johnson, CEO at MPP Global, said: “This partnership is a great opportunity for MPP Global as we take a significant step into the retail sector. Already supporting some of the biggest retailers in the UK, we wanted to partner with the leading association in the industry in order to continue providing clients with insight and innovation to ensure they continue to develop customer engagement and grow revenues.”