MPP Global Power Global Music Site With V2 Music

MPP Global Posted by MPP Global on Friday, 12 August 2005

V2 Music has selected MPP Global to power its global music download and merchandise site ( is a great destination for music fans to experience the sounds of artists including Stereophonics, The Rakes, Paul Weller, Elbow and new signings Skin, Duels and Hundred Reasons at the click of a mouse. The new shopping facility, which enables music fans to purchase digital music, physical merchandise and mobile products using one integrated shopping basket, uses MPP Global’s unique iShop product.

Beth Appleton, V2 Music’s Head of New Media Manager and Business Development said: “V2 wants to provide the best for music fans visiting V2 with regards to access to our music, interaction and functionality. The site is truly global in terms of language specific destinations with local information and content and the new integrated shopping facility gives music fans the opportunity to purchase music at the point of discovery.”

Paul Johnson, MD at MPP Global comments: “We are naturally delighted to be working with V2 Music once again after the success of the Paul Weller site. MPP Global is the first company in the world to be able to offer this complete solution, which gives music fans everywhere the convenience of simply purchasing physical, digital and mobile products. MPP Global is looking forward to continued success with V2 Music.”