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Posts By: Scott O'Neill

Posted by Scott O'Neill on Tuesday, 20 September 2016

Print & Digital: Complementary Strategies?

Print is dead? While this may have been spoken about for some time, the truth of the matter is that while print numbers are in decline, they still represent a...

Posted by Scott O'Neill on Thursday, 25 August 2016

Drive Video Content Revenues with OTT

Pay TV providers are no longer fearful that OTT causes cannibalization. With the growing amount of streaming devices, the accessibility to OTT services is on the increase. In fact, OTT...

Posted by Scott O'Neill on Thursday, 18 August 2016

The Importance of Secure Identity & Data Management in Subscription Services

Companies across the media sector require the ability to access, understand and action subscriber data. Without this information, the day-to-day running of the business becomes almost impossible; as an example...

Posted by Scott O'Neill on Wednesday, 22 June 2016

Tactics to Grow OTT Subscription Sign-Ups

Having great content is only one piece of the OTT puzzle. While 55% of UK broadband homes are watching OTT video, only 30% have paid subscriptions; in the US, the...

Posted by Scott O'Neill on Wednesday, 08 June 2016

Membership Schemes: Boosting an Exclusive Strategy

It’s well known across the publishing industry that print revenues are declining which has seen many newspapers adopt paywalls or digital subscription models. But what about those looking to offer...

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