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リソース
Torstar
Having established a significant online readership, Torstar was ready to move with the times, with a data-driven strategy to monetize digital content, starting with thestar.com....
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The Yomiuri Shimbun
Launched in 1955, the English paper was long known as The Daily Yomiuri. It changed to its current name in 2013 as part of a...
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The Irish Times
With larger numbers of consumers turning to digital access, publishers are shaping their paid content strategies to take advantage of these opportunities in the market....
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OTT Strategies for Sports Teams
Sports teams around the world all have the same objective when it comes to engaging their fans – do it more and do it better....
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Racing Post
Publishers are taking note of the changes to the industry as print plateaus, with 27% of publishers planning to invest most heavily in digital memberships...
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McClatchy
McClatchy, owner of media companies across 14 states, has selected MPP Global to support its digital initiatives with intelligent technology to drive audience engagement turning...
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The Irish News
The shift in consumer demands has led to newspapers adopting new and innovative digital strategies, with metered paywalls emerging as one of the most preferred...
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L’Équipe
The issues surrounding digital transformation and evolving consumer habits have been impacting publishers for over a decade. As a result, we have seen an increasing...
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Subscription Management for Retailers
Subscription models are the fastest growing revenue stream for retailers. Retailers from a pure digital background (those without traditional “bricks and mortar” stores) were quick...
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