Posts Categorized: Broadcast & OTT

Posted by MPP Global on Monday, 28 June 2021

OTT Predictions 2021 – The Results Are In!

Introduction  At the start of the year, we offered our biggest predictions in the OTT space for 2021. We anticipated the growth of the OTT market, fuelled by the pandemic....

Posted by MPP Global on Tuesday, 09 March 2021

What can the OTT and Publishing sectors learn from each other in terms of acquisition?

There is a lot that the OTT and Publishing industries can learn from each other in terms of acquisition strategies, that with a bit of adaptation, could result in improved...

Posted by Paul Ojuederie on Monday, 04 January 2021

8 Trends and Predictions for OTT & Sports in 2021

Key Takeaways The OTT market will continue to grow in 2021, surpassing Pay TV Where Amazon, Netflix and Hulu will see saturation, Disney+ may continue to see gains, and new...

Posted by MPP Global on Tuesday, 20 October 2020

Black Friday 2020: How Will The Pandemic Affect The Way Media Companies Attract New Customers?

For every publisher or OTT service, Black Friday is a huge opportunity to entice new subscribers with tantalizing offers and discount plans – and this year the stakes are higher...

Posted by José Luis Kruyff on Tuesday, 15 September 2020

8 Key Strategies to Maximize Fan Engagement for Sports OTT Providers

Sports are back in a big way – the rules are different, but fans, teams, and OTT providers are rising to the challenge. There’s a huge demand for content and those same fans...

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