Posts Categorized: Broadcast & OTT

Posted by MPP Global on Tuesday, 09 March 2021

What can the OTT and Publishing sectors learn from each other in terms of acquisition?

There is a lot that the OTT and Publishing industries can learn from each other in terms of acquisition strategies, that with a bit of adaptation, could result in improved...

Posted by Paul Ojuederie on Monday, 04 January 2021

8 Trends and Predictions for OTT & Sports in 2021

Key Takeaways The OTT market will continue to grow in 2021, surpassing Pay TV Where Amazon, Netflix and Hulu will see saturation, Disney+ may continue to see gains, and new...

Posted by MPP Global on Tuesday, 20 October 2020

Black Friday 2020: How Will The Pandemic Affect The Way Media Companies Attract New Customers?

For every publisher or OTT service, Black Friday is a huge opportunity to entice new subscribers with tantalizing offers and discount plans – and this year the stakes are higher...

Posted by José Luis Kruyff on Tuesday, 15 September 2020

8 Key Strategies to Maximize Fan Engagement for Sports OTT Providers

Sports are back in a big way – the rules are different, but fans, teams, and OTT providers are rising to the challenge. There’s a huge demand for content and those same fans...

Posted by Paul Johnson on Tuesday, 30 June 2020

Sports are Back – How to Drive Revenues post-COVID-19

COVID-19 lockdowns saw subscriptions revenues surge amid an overnight explosion in digital media consumption. With pent-up demand at fever pitch as live sport returned, similar opportunities are anticipated for sports...

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