Posts Categorized: eCommerce
Consumer Packaged Goods in an Era of eCommerce and Frictionless Markets
How will retail become frictionless? Direct to consumer (D2C) eCommerce is on the rise as manufacturers experience the vast benefits of bypassing the retailer. This year, it is predicted that there...
Continue Reading
The Heavy Burden of Security & Compliance and 5 Digital Strategy Tips to Consider
In today’s digital world, we hear a lot about personalization, optimization and customer experience. These are the marketing benchmarks that digital businesses aim high for to continue engaging, acquiring and...
Continue Reading
Subscriptions: The Evolving Customer Relationship
MPP Global, together with research and advisory firm Forrester, are hosting an exclusive webinar 1 June at 10am EST. MPP Global’s Digital Consultant Ben Catterall and Forrester Analyst Lily Varon...
Continue Reading
How Brand-led Models are Disrupting the Market: From Wholesale to Direct
Direct-to-consumer eCommerce is on the rise as manufacturers experience the vast benefits of bypassing the retailer. eCommerce and multi-channel functionality has helped brands to redress the power balance that has...
Continue Reading
Is Retail Subscription the Next Channel for Your Business?
The retail industry is one of the biggest targets for disruption, with major online companies constantly trying to create new and improved shopping channels for consumers. Right now, retail subscription...
Continue Reading