Posts Categorized: Media

Posted by Shane Webster on Monday, 04 January 2021

7 Publishing Trends & Predictions for 2021: The Race for Reader Revenue Accelerates

2020 is a year many of us may wish to forget! However, what a year it has been for accelerating innovation and digital transformation in the newspaper & magazine sector....

Posted by MPP Global on Tuesday, 20 October 2020

Black Friday 2020: How Will The Pandemic Affect The Way Media Companies Attract New Customers?

For every publisher or OTT service, Black Friday is a huge opportunity to entice new subscribers with tantalizing offers and discount plans – and this year the stakes are higher...

Posted by MPP Global on Monday, 04 May 2020

Helping Media Companies Defend Against Churn And Revenue Loss Post-COVID-19

In our final blog in this series assessing the impact of COVID-19 of the media subscription industry, we tackle the question, “What will happen to subscriber growth rates after COVID-19...

Posted by MPP Global on Friday, 24 April 2020

What Our Clients Are Saying About The Growth Of Media Subscriptions During The Pandemic

This blog is part three of a four-part blog series covering the impact of COVID-19 on the media industry where we have unpacked the reasons behind the sudden growth in...

Posted by Scott O'Neill on Wednesday, 22 April 2020

Significant Shift in Apples 30% App Store Fees

Last week Apple Inc took the industry by surprise and relaxed its controversial policy that took a 30% cut of payments from digital content sold via in-app purchases from OTT,...

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