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Posts Categorized: Publishing

Posted by MPP Global on Thursday, 26 March 2020

7 Concepts Media Organizations Can Adopt to Overcome Challenging Global Circumstances

The present global crisis has introduced new challenges for publishers, OTT and Sports providers. Organizations are revisiting their marketing tactics to continue providing a great service to their customers whilst securing their business and protecting their colleagues and their families. The situation for subscribers is also diverse and complicated...

Posted by Paul Herron on Tuesday, 11 February 2020

Predictions for Publishing in 2020

2020 Publishing Trends 2020 promises to be another pivotal year in the publishing industry. Print is still not dead and is showing no signs of fulfilling that grim prediction anytime...

Posted by MPP Global on Friday, 15 November 2019

Seven Unique Strategies for growing your Digital Revenues at Christmas

It’s the time of the year where acquisition tactics are front of mind for many content owners relying on spiking their subscription revenues. With the elections in the UK and US front...

Posted by MPP Global on Friday, 15 November 2019

Black Friday Strategies for Subscription Media Companies

In the world of retail, Black Friday has been a hugely important date in the calendar since the 1950s, with the first day after Thanksgiving signifying the start of the...

Posted by MPP Global on Monday, 21 October 2019

IFRA World Publishing Expo 2019 Round-Up: Time for Publishers to Think Reader First?

IFRA World Publishing Expo is one of the world’s most influential publishing shows and took place in Berlin this month.  MPP Global’s publishing specialists were at IFRA and DCX, speaking to hundreds of delegates across the expo while Ana...

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