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Posts Categorized: Publishing
Helping Media Companies Defend Against Churn And Revenue Loss Post-COVID-19
In our final blog in this series assessing the impact of COVID-19 of the media subscription industry, we tackle the question, “What will happen to subscriber growth rates after COVID-19...
Build or Buy – Industry Observations from Head of Global Channel & Strategic Alliances
About to celebrate 5 years in the industry and then this! My observations on the dynamic industry we serve and why things, for some, may never be the same again....
Significant Growth Trends in Media Amidst COVID-19
As COVID-19 forces more and more countries into isolation, social distancing and challenging economic conditions, MPP Global has observed a significant change in the number of consumers subscribing to digital media services. Nobody knows how permanent these changes will be, but we can take these insights and use them...
7 Concepts Media Organizations Can Adopt to Overcome Challenging Global Circumstances
The present global crisis has introduced new challenges for publishers, OTT and Sports providers. Organizations are revisiting their marketing tactics to continue providing a great service to their customers whilst securing their business and protecting their colleagues and their families. The situation for subscribers is also diverse and complicated...
Predictions for Publishing in 2020
2020 Publishing Trends 2020 promises to be another pivotal year in the publishing industry. Print is still not dead and is showing no signs of fulfilling that grim prediction anytime...
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