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Posts Categorized: Publishing
7 Concepts Media Organizations Can Adopt to Overcome Challenging Global Circumstances
The present global crisis has introduced new challenges for publishers, OTT and Sports providers. Organizations are revisiting their marketing tactics to continue providing a great service to their customers whilst securing their business and protecting their colleagues and their families. The situation for subscribers is also diverse and complicated...
Predictions for Publishing in 2020
2020 Publishing Trends 2020 promises to be another pivotal year in the publishing industry. Print is still not dead and is showing no signs of fulfilling that grim prediction anytime...
Seven Unique Strategies for growing your Digital Revenues at Christmas
It’s the time of the year where acquisition tactics are front of mind for many content owners relying on spiking their subscription revenues. With the elections in the UK and US front...
Black Friday Strategies for Subscription Media Companies
In the world of retail, Black Friday has been a hugely important date in the calendar since the 1950s, with the first day after Thanksgiving signifying the start of the...
IFRA World Publishing Expo 2019 Round-Up: Time for Publishers to Think Reader First?
IFRA World Publishing Expo is one of the world’s most influential publishing shows and took place in Berlin this month. MPP Global’s publishing specialists were at IFRA and DCX, speaking to hundreds of delegates across the expo while Ana...
We know it can be hard going in this current climate, so we’ve compiled seven of our best suggestions on how to kee… https://t.co/ttYxyZ47RZ
5 hours ago