MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Categorized: Sport

Posted by Mark Atherton on Tuesday, 12 April 2022

Video On Demand Fan Engagement Strategies – The Turning of the Tide?

In recent years, the sporting landscape has dramatically changed how a club should engage its fans and why. For example, in Europe, the ultimate failure of the European Super League...

Posted by Paul Ojuederie on Friday, 11 February 2022

AVOD, SVOD, TVOD or Hybrid – Comparing OTT Revenue Models

AVOD, SVOD, or TVOD? The hottest question for any media business venturing into the wonderful world of streaming. There’s a lot to consider before deciding whether you choose Subscription Video...

Posted by James Vallance on Tuesday, 07 December 2021

Why Subscriber Offboarding is Equally Important as Onboarding

Last month, NeimanLab, published results from a survey uncovering key reasons why customers voluntarily cancel their subscriptions. A key finding from this data, which consisted of 503 responses, was the...

Posted by James Vallance on Monday, 20 September 2021

Why In-App Purchases Will Make Your Subscription Revenues Soar

In-App Purchase Revenue Opportunities for Media Within media, App Stores such as Apple’s iTunes and Google Play enable brands to accept recurring and one-time purchases for content, known as In-App...

Posted by MPP Global on Monday, 28 June 2021

OTT Predictions 2021 – The Results Are In!

Introduction  At the start of the year, we offered our biggest predictions in the OTT space for 2021. We anticipated the growth of the OTT market, fuelled by the pandemic....

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