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Posts Categorized: Sport

Posted by Evelina Grines on Monday, 04 September 2017

What Happens When Your OTT Subscriber Acquisition Growth Slows Down?

Through our experience in helping some of the leading OTT services in the world grow to the levels they’re at today, we’ve noticed that there will always be a point...

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Posted by MPP Global on Wednesday, 14 June 2017

Subscriptions: The Evolving Customer Relationship

MPP Global, together with research and advisory firm Forrester, are hosting an exclusive webinar 1 June at 10am EST. MPP Global’s Digital Consultant Ben Catterall and Forrester Analyst Lily Varon...

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Posted by Evelina Grines on Thursday, 13 April 2017

NAB Show 2017: Reducing Churn and Retaining Customers

With NAB Show 2017 taking place in Las Vegas this month, we are seeing more companies across the TV and OTT industry focusing on how they can improve services and...

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Posted by Evelina Grines on Wednesday, 05 April 2017

SPORTELAmerica: What can Sports Bodies Learn from the TV Industry?

Having just returned from SPORTELAmerica, it has become clear that the sports industry is rapidly evolving and that fan engagement is a top initiative for sports brands. Many discussions involved...

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Posted by Evelina Grines on Thursday, 09 February 2017

Sports Brands: Optimizing the Fan Lifecycle

What do sports fans want from digital? Fans now demand more from their favorite sport and team. Outside of competitions, they now expect to be able to engage with their...

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