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Posts Tagged: digital monetization
Build vs Buy: The Right Approach to your Digital Monetization Strategy
Many media businesses looking to grow their digital revenues face the same question; “Do we build a new platform, or do we buy one?” Both options offer benefits and opportunities,...
The Power of Community: Advantages of Joining Up Paid Content and Social Media Strategies
Digital has forever changed the content industry. While organizations look to embrace paid digital content strategies, there is one key area which also needs considering. Social media networks are growing...
World Publishing Expo Free Pass & Converting Anonymous Users to Paid Customers – What’s Not to Love?
With only 3 months to go, plans are already underway for our annual trip to the WAN-IFRA World Publishing Expo. This year I look forward to meeting both familiar faces,...
Digital Content Attitudes Evolve as Online News Readership Grows
The recent Digital News Report from Reuters Institute highlights the changing ecology of news consumption and the evolution of how consumers access digital content. As the digital environment continues to...
Using Social to Improve Customer Experience
We have seen more and more consumers accessing their content online, so much so that digital monetization strategies are key in media and entertainment companies. With this in mind, consumers...
Well done to @grandnational and all bookmakers involved, showing how a sports can come together & raise funds to he… https://t.co/D1QVzR0rWA
3 hours ago