Posts Tagged: digital monetization

Posted by Ben Catterall on Wednesday, 09 September 2015

Build vs Buy: The Right Approach to your Digital Monetization Strategy

Many media businesses looking to grow their digital revenues face the same question; “Do we build a new platform, or do we buy one?” Both options offer benefits and opportunities,...

Posted by Julian Morelis on Wednesday, 02 September 2015

The Power of Community: Advantages of Joining Up Paid Content and Social Media Strategies

Digital has forever changed the content industry. While organizations look to embrace paid digital content strategies, there is one key area which also needs considering. Social media networks are growing...

Posted by Ana Lobb on Thursday, 30 July 2015

World Publishing Expo Free Pass & Converting Anonymous Users to Paid Customers – What’s Not to Love?

With only 3 months to go, plans are already underway for our annual trip to the WAN-IFRA World Publishing Expo. This year I look forward to meeting both familiar faces,...

Posted by MPP Global on Monday, 22 June 2015

Digital Content Attitudes Evolve as Online News Readership Grows

The recent Digital News Report from Reuters Institute highlights the changing ecology of news consumption and the evolution of how consumers access digital content. As the digital environment continues to...

Posted by Julian Morelis on Tuesday, 02 June 2015

Using Social to Improve Customer Experience

We have seen more and more consumers accessing their content online, so much so that digital monetization strategies are key in media and entertainment companies. With this in mind, consumers...

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