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Posts Tagged: First-party Data
5 Publishing Predictions for 2022: An Opportunity to Drive Deeper Reader Relationships
The acceleration toward direct-to-consumer reader revenues remains unchanged and will continue to be a strategic priority for publishers throughout 2022. While business models continue to evolve this year – as...
5 OTT Predictions for 2022: Revenue Expansion Through Data Driven Engagement Strategies
As the OTT market continues to erupt and cord-cutting persists, it’s hard to envision any scenario where market growth slows, as the pandemic continues to accelerate the adoption of new...
56 years ago