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Posts By: Paul Herron
Magazines, Reader Revenue, Paywalls and the Need for Speed
The publishing world has faced many challenges with the shifts in technological advances and readership trends over the last 20 years. We’re now moving into a time where there are...
Why It Doesn’t Pay for Publishers to Be Over-Reliant on Facebook and Google Subscriptions
The internet age has brought many challenges and opportunities for publishers and this year alone has seen the digital landscape shifting yet again. How to monetize your content in a...
The Four Cs to Building a Digital Audience
Hooks are used to hang a coat in the winter, catch a fish in the summer, or dock a boat in the fall. But, for digital media organizations today, one...
56 years ago