MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Categorized: Broadcast & OTT

Posted by MPP Global on Wednesday, 20 January 2010

Video Streaming Services And The Psychology Of eCommerce

It has been proven that, on eCommerce sites using only static text and graphics, less than 10% of the content can be recalled by the reader. Using audio streaming media (i.e. a...

Posted by MPP Global on Tuesday, 19 January 2010

Streaming Video Services Are Essential For Your eCommerce Site

Video streaming was once outside the scope of most small business users. However, the technology has become increasingly less costly and easier to use, to the point where even modest eCommerce...

Posted by MPP Global on Monday, 18 January 2010

The Different Types Of eCommerce Websites

eCommerce sites are either product or service driven. They operate in different ways, although there is a lot of common ground. Video streaming services, for example, are useful to both, as...

Posted by MPP Global on Saturday, 19 December 2009

Using Audio Media Streaming As An SMS Marketing Tool

If you run training courses online, you should remember your students will often be accessing your services from their mobile phones. With smart phone technology, video streaming via SMS marketing is becoming increasingly common....

Posted by MPP Global on Tuesday, 15 December 2009

What Does E-Service Mean?

E-service is customer service as applied to eCommerce sites. Whether you have a sleek internet site with multiple streaming media applications, or a simple bulk SMS marketing package, you must think of the...

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