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Posts Categorized: Publishing
The Irish Times – A Conversation with Cliona Mooney, Head of Subscriptions & Reader Insights
What You’ll Learn: The Irish Times is a 160-year-old media organization based in Dublin, Ireland. The organization publishes a printed newspaper six days a week, Monday to Saturday, and operates...
4 Key Takeaways From INMA World Congress of News Media in New York
What You’ll Learn: Find out about MPP Global’s key news and takeaways from INMA World Congress from Paul Herron, VP, Publishing, North America, including the rise of audio content, creating...
How to Boost Your Subscriber Aquisition with Free Trials
When offering a media service or product that you want your customers to pay for, there’s lots of factors to take into consideration, but one of the most crucial is how you price and then display this...
The 7 Step Plan to Improve Your Subscription Renewals
What You’ll Learn: How you can use eSuite to transform your churn rate and avoid spending time and money trying to replace subscribers. For any subscription business, one of the...
Racing Post – A Conversation with James De Wesselow, Head of Subscriptions
What You’ll Learn: Racing Post was launched in 1983 with a daily racing newspaper and while that is still the core of their business, they are moving towards a 50/50...
56年 ago