MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Categorized: Sport

Posted by Scott O'Neill on Thursday, 09 February 2017

Sports Brands: Optimizing the Fan Lifecycle

What do sports fans want from digital? Fans now demand more from their favorite sport and team. Outside of competitions, they now expect to be able to engage with their...

Posted by Scott O'Neill on Tuesday, 18 October 2016

How is OTT Playing a Role in Sports Content?

As broadcast and digital continue to converge within sport, fans demand more access to content at their fingertips, across any device. With 30% of sports fans seeking out video content...

Posted by Scott O'Neill on Thursday, 25 August 2016

Drive Video Content Revenues with OTT

Pay TV providers are no longer fearful that OTT causes cannibalization. With the growing amount of streaming devices, the accessibility to OTT services is on the increase. In fact, OTT...

Posted by Scott O'Neill on Wednesday, 22 June 2016

Tactics to Grow OTT Subscription Sign-Ups

Having great content is only one piece of the OTT puzzle. While 55% of UK broadband homes are watching OTT video, only 30% have paid subscriptions; in the US, the...

Posted by Julian Morelis on Thursday, 25 February 2016

European Payments: How to Support Consumer Habits

In today’s world, where streamline buying journeys and one-click payments are a day to day occurrence, organizations across industries need to have a secure and seamless platform from which to...

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