MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Tagged: digital content

Posted by Scott O'Neill on Wednesday, 12 August 2015

Advertising Revenues Increase with Paywall Strategies

As print revenue continue to decline, publishers take advantage of advertising on their websites creating new revenue streams. While this new digital economy has had a positive impact on the...

Posted by MPP Global on Monday, 22 June 2015

Digital Content Attitudes Evolve as Online News Readership Grows

The recent Digital News Report from Reuters Institute highlights the changing ecology of news consumption and the evolution of how consumers access digital content. As the digital environment continues to...

Posted by Julian Morelis on Wednesday, 15 April 2015

New Approaches to Digital Content Monetization

The number of media and entertainment companies moving into the digital content world continues to grow. With more people admitting to paying for digital news in the last year, many...

Posted by Ben Catterall on Wednesday, 25 March 2015

Millennials: Are They Really Shaping the Future of Media?

Millennials, often known as digital natives, are the generation typically born between 1981 and the late 1990s. As a group they have grown up in an electronics-filled, increasingly online and...

Posted by Ana Lobb on Thursday, 12 March 2015

Reinventing the Paywall with Data-Driven Metering

As we embrace a continually evolving era of new technology, organizations are debating how to relate to and acquire customers in an entirely new world. For those in media and...

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