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Posts Tagged: digital content
Advertising Revenues Increase with Paywall Strategies
As print revenue continue to decline, publishers take advantage of advertising on their websites creating new revenue streams. While this new digital economy has had a positive impact on the...
Digital Content Attitudes Evolve as Online News Readership Grows
The recent Digital News Report from Reuters Institute highlights the changing ecology of news consumption and the evolution of how consumers access digital content. As the digital environment continues to...
New Approaches to Digital Content Monetization
The number of media and entertainment companies moving into the digital content world continues to grow. With more people admitting to paying for digital news in the last year, many...
Millennials: Are They Really Shaping the Future of Media?
Millennials, often known as digital natives, are the generation typically born between 1981 and the late 1990s. As a group they have grown up in an electronics-filled, increasingly online and...
Reinventing the Paywall with Data-Driven Metering
As we embrace a continually evolving era of new technology, organizations are debating how to relate to and acquire customers in an entirely new world. For those in media and...
56 years ago