MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Tagged: monetization strategy

Posted by Julian Morelis on Tuesday, 02 June 2015

Using Social to Improve Customer Experience

We have seen more and more consumers accessing their content online, so much so that digital monetization strategies are key in media and entertainment companies. With this in mind, consumers...

Posted by Julian Morelis on Wednesday, 15 April 2015

New Approaches to Digital Content Monetization

The number of media and entertainment companies moving into the digital content world continues to grow. With more people admitting to paying for digital news in the last year, many...

Posted by Ben Catterall on Wednesday, 25 March 2015

Millennials: Are They Really Shaping the Future of Media?

Millennials, often known as digital natives, are the generation typically born between 1981 and the late 1990s. As a group they have grown up in an electronics-filled, increasingly online and...

Posted by Ana Lobb on Thursday, 12 March 2015

Reinventing the Paywall with Data-Driven Metering

As we embrace a continually evolving era of new technology, organizations are debating how to relate to and acquire customers in an entirely new world. For those in media and...

Posted by MPP Global on Tuesday, 04 November 2014

Are you Preparing to Tap into Cloud eCommerce Opportunities?

Digital magazine subscriptions are on the march. PwC estimates magazine revenue from digital circulation is expected to hit $743 million this year, a 42 per cent boost from 2013 and...

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