MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Posts Tagged: video content

Posted by Mark Atherton on Tuesday, 12 April 2022

Video On Demand Fan Engagement Strategies – The Turning of the Tide?

In recent years, the sporting landscape has dramatically changed how a club should engage its fans and why. For example, in Europe, the ultimate failure of the European Super League...

Posted by Sian Ciabattoni on Tuesday, 18 January 2022

5 OTT Predictions for 2022: Revenue Expansion Through Data Driven Engagement Strategies

As the OTT market continues to erupt and cord-cutting persists, it’s hard to envision any scenario where market growth slows, as the pandemic continues to accelerate the adoption of new...

Posted by Scott O'Neill on Tuesday, 22 November 2016

From New York to Miami, What can we Expect from Publishing Going Forward?

The publishing events season is now in a restful period but over the last couple of months, the MPP Global team have been venturing along the East Coast finding out...

Posted by Scott O'Neill on Tuesday, 18 October 2016

How is OTT Playing a Role in Sports Content?

As broadcast and digital continue to converge within sport, fans demand more access to content at their fingertips, across any device. With 30% of sports fans seeking out video content...

Posted by Julian Morelis on Thursday, 29 September 2016

IBC 2016: Maximizing Conversions & Minimizing Churn

IBC 2016 in Amsterdam was an exciting show with plenty of new announcements and advancements across the OTT and TV industry. We also saw interesting discussions surrounding: UHD – with...

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