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Posts By: Ana Lobb
5 Publishing Predictions for 2022: An Opportunity to Drive Deeper Reader Relationships
The acceleration toward direct-to-consumer reader revenues remains unchanged and will continue to be a strategic priority for publishers throughout 2022. While business models continue to evolve this year – as...
Predictions for Publishing in 2020
2020 Publishing Trends 2020 promises to be another pivotal year in the publishing industry. Print is still not dead and is showing no signs of fulfilling that grim prediction anytime...
IFRA World Publishing Expo 2019 Round-Up: Time for Publishers to Think Reader First?
IFRA World Publishing Expo is one of the world’s most influential publishing shows and took place in Berlin this month. MPP Global’s publishing specialists were at IFRA and DCX, speaking to hundreds of delegates across the expo while Ana...
Four Key Lessons Learned at INMA Media Subscriptions Summit in Stockholm
What You’ll Learn: Find out about MPP Global’s key news and takeaways from INMA Media Subscriptions Summit from Ana Lobb, VP, Media & Publishing, Europe, including micropayments, product diversification and...
7 Predictions for Publishing in 2019
What You’ll Learn: Ana Lobb, VP, Media & Publishing, Europe, gives her top predictions for the Publishing industry in 2019, including subscriptions, paid advertising, audio content and the rise in...
56 years ago