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Posted by Scott O'Neill on Wednesday, 21 October 2015
Cablefax TV Innovation Summit: How are Skinny Bundles Changing the Video Content Industry?
Following the Cablefax TV Innovation Summit, where MPP Global’s CEO spoke on the OTT, TVE and Skinny Bundles panel, Scott O’Neill discusses how the TV industry is evolving and the...
Posted by Ben Catterall on Wednesday, 09 September 2015
Build vs Buy: The Right Approach to your Digital Monetization Strategy
Many media businesses looking to grow their digital revenues face the same question; “Do we build a new platform, or do we buy one?” Both options offer benefits and opportunities,...
Posted by Julian Morelis on Wednesday, 02 September 2015
The Power of Community: Advantages of Joining Up Paid Content and Social Media Strategies
Digital has forever changed the content industry. While organizations look to embrace paid digital content strategies, there is one key area which also needs considering. Social media networks are growing...
How to Use Consumer Data to Generate Advanced User Profiles
The consumption of video content is rapidly changing with the emergence of new technologies, streaming services and the continued growth of mobile devices, leading content owners to adapt quickly and...
Posted by Scott O'Neill on Wednesday, 12 August 2015
Advertising Revenues Increase with Paywall Strategies
As print revenue continue to decline, publishers take advantage of advertising on their websites creating new revenue streams. While this new digital economy has had a positive impact on the...
