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Scott O'Neill Posted by Scott O'Neill on Monday, 20 February 2017

Growing Shopper Loyalty: From Personalization to Retention

Is growing customer loyalty part of your strategy? Retailers understand that consumers are shopping more than ever. However, the ways in which they are purchasing and engaging with items and...

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Evelina Grines Posted by Evelina Grines on Thursday, 09 February 2017

Sports Brands: Optimizing the Fan Lifecycle

What do sports fans want from digital? Fans now demand more from their favorite sport and team. Outside of competitions, they now expect to be able to engage with their...

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Scott O'Neill Posted by Scott O'Neill on Tuesday, 10 January 2017

What Should Retailers be doing Differently for 2017?

Did the Christmas period deliver the results you wanted? Was Black Friday as successful as retailers expected? With speculation before the event that Black Friday was losing its steam, as...

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Farrell McManus Posted by Farrell McManus on Tuesday, 06 December 2016

Next Generation Real Time Subscription Management

Has the publishing industry changed? Yes, the way people buy and consume content has moved beyond what it was even five years ago with the balance in print and digital...

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Farrell McManus Posted by Farrell McManus on Tuesday, 22 November 2016

From New York to Miami, What can we Expect from Publishing Going Forward?

The publishing events season is now in a restful period but over the last couple of months, the MPP Global team have been venturing along the East Coast finding out...

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