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Posts Tagged: content monetization

Posted by MPP Global on Monday, 11 July 2016

Weekly Media & Subscription News Round-up | July 11, 2016

2016 Olympics, Pay TV Growth & Reasons for Churn MPP Global shares six stories from the last seven days of news affecting the media and subscription industries Media and publishing...

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Posted by MPP Global on Monday, 04 July 2016

Weekly Media & Subscription News Round-up | July 4, 2016

Brexit, NOW TV & Web Traffic Trends MPP Global shares six stories from the last seven days of news affecting the media and subscription industries Publishers have been offering consumers play-by-play updates...

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Posted by Scott O'Neill on Wednesday, 12 August 2015

Advertising Revenues Increase with Paywall Strategies

As print revenue continue to decline, publishers take advantage of advertising on their websites creating new revenue streams. While this new digital economy has had a positive impact on the...

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Posted by MPP Global on Monday, 22 June 2015

Digital Content Attitudes Evolve as Online News Readership Grows

The recent Digital News Report from Reuters Institute highlights the changing ecology of news consumption and the evolution of how consumers access digital content. As the digital environment continues to...

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Posted by Ana Lobb on Thursday, 07 May 2015

Freemium vs Metered Paywalls: Which Model Suits Your Business?

Recent research conducted by MPP Global found that publishers are still wrestling with the idea of which business model is ‘right’ – what content should promote brand awareness, what to...

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