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Posts Tagged: OTT monetization

Posted by James Vallance on Tuesday, 07 December 2021

Why Subscriber Offboarding is Equally Important as Onboarding

Last month, NeimanLab, published results from a survey uncovering key reasons why customers voluntarily cancel their subscriptions. A key finding from this data, which consisted of 503 responses, was the...

Posted by Scott O'Neill on Tuesday, 18 October 2016

How is OTT Playing a Role in Sports Content?

As broadcast and digital continue to converge within sport, fans demand more access to content at their fingertips, across any device. With 30% of sports fans seeking out video content...

Posted by Julian Morelis on Thursday, 29 September 2016

IBC 2016: Maximizing Conversions & Minimizing Churn

IBC 2016 in Amsterdam was an exciting show with plenty of new announcements and advancements across the OTT and TV industry. We also saw interesting discussions surrounding: UHD – with...

Posted by Scott O'Neill on Thursday, 25 August 2016

Drive Video Content Revenues with OTT

Pay TV providers are no longer fearful that OTT causes cannibalization. With the growing amount of streaming devices, the accessibility to OTT services is on the increase. In fact, OTT...

Posted by Scott O'Neill on Wednesday, 21 October 2015

Cablefax TV Innovation Summit: How are Skinny Bundles Changing the Video Content Industry?

Following the Cablefax TV Innovation Summit, where MPP Global’s CEO spoke on the OTT, TVE and Skinny Bundles panel, Scott O’Neill discusses how the TV industry is evolving and the...

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