Infographic: The Rise of Paid Content Around the World

MPP Global Posted by MPP Global on Tuesday, 15 July 2014

Paid content is an increasingly popular way for publishers around the world to use their content for digital monetization through a number of different models. But with many publishers globally now looking to adopt a paid content strategy, who will be next to make it an integral part of their business? What models will they use to do so? And will customers be willing to pay for the privilege?

Our infographic explores how paid content is changing, the success it has had in helping businesses adapt to modern consumer behaviors, and looks at the ways in which more publishers are adopting it as a strategy as customers become more willing to pay for the content offered.

Click the image below to enlarge..

Small Infographic
MPP Global

Posted by MPP Global

MPP Global delivers eSuite, the world’s smartest subscriber management & billing platform providing blue-chips in the Media sector with the freedom to deploy flexible business models that drive recurring revenue streams. eSuite powers next generation lifecycle management that enables the acquisition, monetization and optimization of customers. With offices throughout the Americas, Europe, Middle East and Asia Pacific, MPP Global has an impressive track record of maximizing customer lifetime value. Clients include Sky, McClatchy, L’Équipe, Bonnier, Specsavers, Daily Mail, NBC Universal, ProSiebenSat.1 and Mainichi.