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Ana Lobb Posted by Ana Lobb on Thursday, 07 May 2015

Freemium vs Metered Paywalls: Which Model Suits Your Business?

Recent research conducted by MPP Global found that publishers are still wrestling with the idea of which business model is ‘right’ – what content should promote brand awareness, what to...

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Julian Morelis Posted by Julian Morelis on Wednesday, 15 April 2015

New Approaches to Digital Content Monetization

The number of media and entertainment companies moving into the digital content world continues to grow. With more people admitting to paying for digital news in the last year, many...

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Ben Catterall Posted by Ben Catterall on Wednesday, 25 March 2015

Millennials: Are They Really Shaping the Future of Media?

Millennials, often known as digital natives, are the generation typically born between 1981 and the late 1990s. As a group they have grown up in an electronics-filled, increasingly online and...

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Chris Welsh Posted by Chris Welsh on Wednesday, 18 March 2015

All Bits are Created Equal: The Net Neutrality Debate

Interviewed via Skype for Cable Congress, Liberty Global President and CEO, Mike Fries, states that “Net neutrality legislation is largely unnecessary and the US’s FCC has made a mis-step in...

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Ana Lobb Posted by Ana Lobb on Thursday, 12 March 2015

Reinventing the Paywall with Data-Driven Metering

As we embrace a continually evolving era of new technology, organizations are debating how to relate to and acquire customers in an entirely new world. For those in media and...

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