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Paul Herron Posted by Paul Herron on Thursday, 17 May 2018

The Four Cs to Building a Digital Audience

Hooks are used to hang a coat in the winter, catch a fish in the summer, or dock a boat in the fall. But, for digital media organizations today, one...

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MPP Global Posted by MPP Global on Wednesday, 16 May 2018

3 Tips for eCommerce Marketers Navigating the Subscription Landscape

Marketers are under a lot of pressure nowadays with increased responsibilities and a stronger foothold on the impact the department drives within an organization. They are not only required to send email campaigns, plan events, create content and stay relevant on social media platforms, but also implement...

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Posted by Kate Goldsmith on Monday, 23 April 2018

5 Steps to Understanding Your Audience

Did you know it costs a business six times as much to acquire a new customer than it does to retain an existing one? With this in mind, we want...

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MPP Global Posted by MPP Global on Thursday, 12 April 2018

GDPR Webinars – Your Questions Answered and Recordings

The GDPR Data Processor and Data Controller webinars took place on March 21 and 28 respectively. The webinars broke both roles down to make it easier to understand what is...

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MPP Global Posted by MPP Global on Friday, 23 March 2018

6 Tips for Choosing the Right Technology Solutions for Your OTT Service

It’s no secret that digital content consumption is rising. The recent NDP Connected Intelligence Connected Home Entertainment report shows that nearly 60% of U.S. internet homes have installed connected TV...

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