Julian Morelis Posted by Julian Morelis on Thursday, 09 April 2020

Significant Growth Trends in Media Amidst COVID-19

As COVID-19 forces more and more countries into isolation, social distancing and challenging economic conditions, MPP Global has observed a significant change in the number of consumers subscribing to digital media services. Nobody knows how permanent these changes will be, but we can take these insights and use them...

MPP Global Posted by MPP Global on Thursday, 26 March 2020

7 Concepts Media Organizations Can Adopt to Overcome Challenging Global Circumstances

The present global crisis has introduced new challenges for publishers, OTT and Sports providers. Organizations are revisiting their marketing tactics to continue providing a great service to their customers whilst securing their business and protecting their colleagues and their families. The situation for subscribers is also diverse and complicated...

MPP Global Posted by MPP Global on Friday, 28 February 2020

Black Friday Strategies for Subscription Media Companies

In the world of retail, Black Friday has been a hugely important date in the calendar since the 1950s, with the first day after Thanksgiving signifying the start of the...

Paul Herron Posted by Paul Herron on Tuesday, 11 February 2020

Predictions for Publishing in 2020

2020 Publishing Trends 2020 promises to be another pivotal year in the publishing industry. Print is still not dead and is showing no signs of fulfilling that grim prediction anytime...

MPP Global Posted by MPP Global on Wednesday, 05 February 2020

Make Your Checkout Process Lightweight, and Prevent Abandoned Carts

It’s already the end of January 2020. How are those resolutions going? A new year gives us a focus to lean up, get better, faster, stronger – to improve on...

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